HomePublic RelationsWhat Is Search Engine Optimization? Why Seo?

What Is Search Engine Optimization? Why Seo?

Submitted by: Dharak Sandeep

SEO is a short of Search Engine Optimization; SEO is a technique of improving your website presence in search engine for your targeted key word so your website can rank higher in search engine ranking. If your website is not optimized as per search engine rules, you will not get your website for your target keyword (ie.your products, services).

SEO search engine optimization may work from home for any organization or company, or as seo consultants, and search engine optimization may be only part of their daily functions. Often their education of how search engines function comes from interacting and discussing the topics on forums, through blogs, at popular conferences and seminars, and by experimentation on their own sites. There are few college courses that cover optimization information from an ecommerce perspective that can keep up with the changes that the web sees on a daily basis.

SEO as a marketing strategy can often generate a good return. However, as the search engines are not paid for the traffic they send from organic search, the algorithms used can and do change; there are no guarantees of success, either in the short time optimization or long time optimization. Due to this lack of guarantees and certainty, SEO search engine optimization is often compared to traditional Public Relations (PR), with PPC advertising closer to traditional advertising method.

SEO search engine optimization is potentially more effective when combined with a larger marketing campaign strategy. Although SEO search engine optimization potential to respond to the latest changes in market trends, SEO search engine optimization alone is reactively following market trends instead of pro-actively leading market trends. Many see search engine marketing as a larger umbrella under which search engine optimization fits, but it’s possible that many who focused primarily on SEO search engine optimization in the past are incorporating more and more marketing ideas into their efforts, including public relations strategy and implementation, online display media buying, web site transition SEO, search engine optimization, web trends data analysis, HTML E-mail campaigns, and business blog consulting making SEO search engine optimization firms more like an ad agency.

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In addition, whilst SEO can be considered a marketing tactic unto itself, it’s often considered. Marketing through other methods, such as viral marketing, pay-per-click ppc marketing, new media marketing. Can be crucial to maintaining a strong search engine rank. The part of SEO that simply insures content relevancy and attracts inbound link activity may be enhanced through broad target marketing methods.

Why Search Engine Optimization?

– Cost Effective platform for internet marketing.

– Million of people use the Search Engine as their main source of information and Services.

– 90% of Website Traffic On the internet is referred by the most famous Search Engine like

Google-50%, Yahoo-22%, MSN-18% and other-10%.

– Technically poor website design and most of the page in website are not crawled.

– Allows search engine robots to visit and crawling web pages.

– Displays inner web pages on search engine ranking pages

– Useful to improve page rank of Google.

About the Author: Dharak Sandeep working for

sandeepdharak.blogspot.com

for seo discussion and seo knowledge sharing. provides seo informations and all new seo updates from different seo forums and seo chat, working for seo services and also work on outsourcing seo, web designing, outsourcing sem related projects.

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